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Agent Tips: Use This Easy Strategy to Ensure Effective Daily Communication

As a real estate agent, you know that communication is key to achieving success in your career. But how do you make sure that your daily communication with people is working out?

Ryan Haley, broker and owner of Atlantic Shores Sotheby’s International Realty, shares a simple strategy that you can use to improve the effectiveness of your daily communication. 

Ryan’s suggestion to real estate agents is to have cadence for calls and to adopt the 5-5-4 technique. 

The 5-5-4 Strategy

At The Haley Group office, we practice the 5-5-4 technique. How does this work?

5 – Call or communicate with five people you know and trust on a daily basis. 

5 – Talk to five people you don’t know. These may be people who may have a listing that will match up with what a buyer is looking for. These may also be past clients or people who know you. 

4 – Follow-up calls on four people on a daily basis. 

Do this strategy every single day, every workday. Try this for two months, three months, and even a year, until it becomes a habit. Just imagine what it will look like at the end of that period of time. Your business is going to grow and take off. 

Also, learn: how often should you be talking with your clients?

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